Printwear - February 2010

>> Business Watch

February 2010

Hunting for Web-Buried Treasure

Pantone Colors 2010
Turquoise

CARLSTADT, N.J.—Pantone LLC unveils its 2010 color of the year: PANTONE 15-5519 Turquoise. Combining the serene qualities of blue and the invigorating aspects of green, turquoise is said to evoke thoughts of soothing, tropical waters and an escape from the everyday troubles, while at the same time restoring a sense of wellbeing.

“In many cultures, turquoise occupies a very special position in the world of color,” explains Leatrice Eiseman, executive director of the Pantone Color Institute. “It is believed to be a protective talisman, a color of deep compassion and healing, and a color of faith and truth, inspired by water and sky. Through years of color word-associa-tion studies, we also find that turquoise represents an escape to many, taking them to a tropical paradise that is pleasant and inviting, even if only a fantasy.” In fashion, turquoise reportedly makes a statement that can look elegant and dressy in fine silk and gemstones, or casual and fun in cotton and athletic apparel. Because of its versatility, turquoise is said to be a great accent color in jewelry, purses, shoes, hair accessories and even nail polish for women and ties, shirts and sportswear for men.

ST. LOUIS—Lawson Screen & Digital Products continues its hands-on Textile Tech work- shops for beginner textile printers in 2010. Monthly two-day workshops are held on a Friday and Saturday and are limited to 12 people to maximize the hands-on experience. Classes are held both at the company’s headquarters in St. Louis and at its branch in Atlanta, and all materials required are supplied as well as lunch each day. Textile Tech covers basic art design and preparation as it applies to screen printing; introduction to digital imaging applica- tions; mesh selection for both light and dark garments; ink selection and use; hands-on screen making and screen exposure; hands-on press set-up and registration; production techniques, tips and tricks; equipment maintenance; general troubleshooting; and hands-on screen cleaning and stencil removal. The next classes take place Feb. 5–6 in Atlanta and Feb. 19–20 in St. Louis. See the Print- wear Datebook or online calendar for more scheduled classes and visit www.lawsonsp.com and click the events button for a calendar and course listing.